by Suman Dey | May 28, 2025 | SEO
Technical SEO matters until it doesn’t. If you want your pages to show up in search results at all, you certainly need them to be crawlable and indexable (at the very least). But, beyond that, so many technical adjustments will matter far less than quality content and...
by Suman Dey | May 21, 2025 | SEO
Imagine you stumble upon a library and every book is labelled with a strange title, there’s no table of contents, and there isa bunch of gibberish on the pages. Wouldn’t you walk out feeling frustrated? Now, imagine the internet as the world’s biggest library. Search...
by Suman Dey | May 21, 2025 | SEO
If you are a business owner in India who wants to improve online visibility, drive quality leads and ultimately grow sales without going out of budget, you can use Search Engine Optimization (SEO). This is a mistake to think SEO is the domain of big brands with deep...
by Suman Dey | May 20, 2025 | SEO, Learn
Off-page SEO is a fundamental part of search engine optimization that focuses on improving your website’s authority and trustworthiness through actions taken outside of your own site. Think of it as building relationships and credibility in the broader online...
by Suman Dey | May 16, 2025 | Marketing, SEO
Google Business Profile (GBP) is a cornerstone of local SEO, acting as your digital storefront in Google Search and Maps. To dominate local search results, you need to optimize every aspect of your GBP strategically. Below, we break down key ranking factors and...
by Suman Dey | May 12, 2025 | SEO
Search engine optimization (SEO) is a rapidly evolving landscape. Each year, new technologies and ranking factors impact search engine results pages (SERPs) and ultimately require marketers to adjust their SEO strategies accordingly. To remain competitive through...